England: Council Recruits Men with TVs Strapped to Their Heads to Warn of Covid Lockdown Rules

A city council in England recruited men with TVs strapped above their heads to walk the streets and warn the public not to break Covid lockdown rules.

Council staff and volunteers pounded the streets of Bradford, Yorkshire, with TVs, which weigh 18lbs and have a 19inch screen showing coronavirus rules, hoisted on their shoulders, The Daily Mail reported. 

Bradford Council announced the bizarre ‘iWalkers’ scheme a few weeks ago but due to public backlash officials were forced to delete a Facebook post detailing its plans just two days later.

The council claimed comments “crossed the line into abuse of people who are working hard to help residents and workers in Bradford District stay safe and stop the spread of the virus”, according to the newspaper.

The city council in the north of England revealed the Covid-19 communication scheme had been funded by the Government and two ‘iWalkers’ were employed to hit the streets for two days.

According to the Mail, unsurprisingly locals were left stunned by the initiative and slammed the authority for wasting taxpayers’ money.

One local said: “I’m sure a fancy-dress cyborg is what we need to really fight back against Covid. Good way to test your eyesight as well.”

Another added: ‘How the hell can they justify a council tax increase in April when they’ve money to waste on this sort of b******s?’

A council spokesman said: “The iWalkers are just one of many other channels being used to inform residents of the current lockdown.”



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About Catherine Smith

Catherine Smith is a newcomer to Washington D.C. She met and married an American journalist and moved to D.C. from the U.K. She graduated with a B.A. in Graphics, Media, and Communications and worked in design and retail in the U.K.

Photo: SMPTE Color Bars Illustration.